PRINCE’s NPG (The New Power Generation) will perform at the legendary First Ave. in Minneapolis for the very Princely sum of $31.21. The event will also be televised via PPV by Live Alliance.

The event is simply titled “Celebrating PRINCE”.

First Avenue’s ticket pre-sale date is Thursday, June 28 and tickets go on-sale to the general public at 10 AM, Friday, June 29. In another nod to Prince, tickets for the event are priced at just $31.21, a number that once meant a lot to the legendary artist and will likely resonate well with his fans.

The PPV price is slated to be $9.99 and a link to the streaming site will be posted on the band’s web site NEWPOWERGENERATION.NET and will be posted on their social media pages.

NPG will play Prince’s greatest hits alongside his hidden gems. The core line-up includes Morris Hayes (longtime musical director and keyboards), Tommy Barbarella (keyboards), Levi Seacer, Jr. (guitar), Tony Mosley (guitar, vocals), Sonny Thompson (bassist), Damon Dickson (percussion, dancer, background vocals), MacKenzie (lead vocals) and Keith Anderson (saxophone). The NPG Hornheads, a brass ensemble assembled by Prince in 1991, are confirmed to play as well.

The decision to get involved in the event was an easy one, says Live Alliance president Nate Parienti. “[Prince’s] songbook is one of the most influential and important in American music and we’re happy to help share this interpretation of it with the world,” he said. As far as the potential audience, Parienti added, “with the worldwide fan base of NPG and the music of Prince, as well as some special guests, there hopefully will be several thousands of fans tuning in to the broadcast, both live and on demand. We have a number of plans for this concert over the next several years. Profitability will result over various distribution of the content.” Among the plans are a broadcast on cable television and eventual DVD release with additional footage.

“Celebrating Prince” is coordinating with the PRN Alumni Foundation, a non-profit comprised of Prince employees, for a fundraising effort. Proceeds from merchandise sales, including special commemorative T-shirts designed by Prince’s longtime art designer Steve Parke, and meet-and-greet packages with NPG, will go to the various charities and underprivileged youth Prince supported.