> Music today is being hijacked, bought for pennies on the dollar by IT institutions. Tech is killing off the industry--all the signs are blazing in full neon, blinking splendor. The artists must diversify their efforts away from recording-for retail-sale, or change their art form into something that the IT companies cannot just take and manipulate--such as musical drama/theatrical--in order to make a living. I guess you could make any argument about a recording format turning obsolete as preventing sales, but the pricing of those things can be negotiated to make them accessible, and fact is, the music industry itself is withering by the IT speculations and their hijacking advertising enterprises. > Once people realize that they are being fed nothing but oldies and dumb music from the streaming services at the top of the chain, and music companies have gone broke, they will see that the bottom of the barrel of the latest trend has been reached. People will buy again, in whatever format--CD, cassette, 8-track, vinyl, download, whatever pleases their playback sensibility--strait from the source that can actually CREATE the stuff, once they're fed up with the upchuck that they will otherwise have left to choose from in their consumer ways.
<Edits--some glaring typos & grammatical fixes> [Edited 3/23/18 11:16am] | |
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Prince, in you I found a kindred spirit...Rest In Paradise. | |
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award winning post "if you can't clap on the one, then don't clap at all" | |
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True. But let's remember Prince would not have a purple army without the mainstream marketing support of WB in the 80s. Artists like Michael Jackson, Madonna, and Bruce Springteen had extended careers because of the major label support that allowed them to build a massive fanbase over 2 generations. Prince was selling out arenas even though he didn't have a hit album. Artists like Beyonce, Bruno, Rihanna, and Justin Beiber will have the same extended careers 15 to 20 years from now because of their large fanbase. You can have a small, loyal fanbase, but that's not enough to sustain an artist because eventually some people will move on. And the artist won't have that touchstone legacy to build on. Record labels spend millions of dollars and use a network of connections to get maximum exposure for their artists. How does an artist compete if the label either doesn't sign them or refuse to give them full support?
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"if you can't clap on the one, then don't clap at all" | |
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What are you referring to? | |
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yes, these are some of the steps that can contribute to beginning to shift back the pendulum.
I believe the responsibility falls into this paradigm
1.) Record company
2.) Radio Station
3.) Artist
4.) Record buying public
and then everything else regarding the quality of music is the quality of music itself
The record company has to set the standard for and is the source where the music is gonna be released. Througout the modern era of music from the 50 to the present, many storied recording labels carried their own mantra, their own recognizable sound per se, Motown, Stax, TSOP, RCA, Capital, Casablanca, Columbia, Solar, Arista, Def Jam, CBS, Epic, Warner Bros, MCA, etc........all those labels often signed and represented artists who's talent was cultivated to often project a style of music those labels became known for......
The radio station has the influence and the ability to shape the kind of music their audience wants to here and prefer to hear...this is why it's so important to feature the full range of music for as the radio station offers that full range, their audience will gain the full range and won't be geared towards a single genre of music
the artist's career projectory (if they have a high degree of musical talent and has the potential to establish longevity) is shaped by both of these realms as a whole in terms of the quality of music they will become expected to offer (that's how it use to be before the decline started)
and the record buying public is a reflection of all three entities and where those three entities stand at any given moment.
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babynoz said:
Certain circumstances aside, the industry as it is today wouldn't let Prince reach the level of megastardom that he's remembered for. Warner Bros. probably would have cut him off after Dirty Mind and he'd have been lucky to have been a one hit wonder. Even the "stars" of today fail to actually feel like stars and instead are more like products that create LCD pandering music for easy money. A few people brought up a good point that you can't force people to buy or like something but at the same time, if there's only a small selection being offered to the general public, the vast majority are going to settle for it. The internet, even with its wide reach can only provide fledgling artists with so much without the big bucks and support of a major label. Indie labels are rising up and many are doing good with their limited resources as well as their rosters of artists who have what the creative control to make the music they want and get paid for it. Still, that's not enough to get their names on marquees and make them accessible to far more prospective fans. | |
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Great comment. Prince was right when he said the internet is dead. Most people laughed it off, but he was saying the internet is not real viable option for an independent artist to make a living making music. Anyone can put their music on Itunes, Soundcloud, and Spotify, but it means little if no one knows you or your music exists. I was reading a few articles about how it's more difficult than ever to be a working musician. Little revenue comes from digital sales and artists are being forced to tour more often which leads to audiences getting burned out seeing their artists too many times. They were saying future musicians will have to get 9 to 5 jobs and see music as a passionate hobby. Of course, it's been like that for most artists, but that might be an unavoidable option for even the top talent. | |
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Yesssssssssssssssssssssss,
This is the problem, this is the root of why so many of the current generation of artists find themselves gravitating back to yesterday while at the same time, the audience majority of today are gravitating to them exclusively.......because something is missing
it's not about what a person likes per se...I may like something that somedoby else don't like.....that's not the problem......
But if you're presented w/the full range, the full gamut, you'll wind up liking more than what you currently like, THIS is what today's music fan as a whole is not being given the opportunity to experience........when the full range is there, the creativity is there......when the full range is no longer present, the creativity becomes stagnant.....
those luminaries from yesterday, even though they may have been known for a particular genre of music, they were able to excel, be authentic, and come of age, and develop their own style is because they were exposed to the full gamut....the full spectrum of music
if today's artists were exposted to the full gamut, they can create another golden age of music.....
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I'm not sure think a male singer wearing underwear & stockings would catch on as easily today with the mainstream and especially not on R&B/hip hop radio. I don't think the Adult R&B audience would accept him dressed like that either. Look at the big fuss a little while back about Jaden Smith wearing a dress and jokes about guys wearing "skinny jeans". The hotep type people who make videos like the Bruno Mars appropriation one will have a field day with theories about Hollywood people trying to emasculate black men by having them wearing a dress, makeup, and acting feminine (ig. Umar Johnson). Then there's Wendy Williams always trying to out celebrities on her TV show or saying they're "down low". People like Prince, Annie Lennox, & Boy George would likely be rejected by the modern mainstream audience if they were new acts now. Prince might get the Afropunk alternative crowd though. You can take a black guy to Nashville from right out of the cotton fields with bib overalls, and they will call him R&B. You can take a white guy in a pin-stripe suit who’s never seen a cotton field, and they will call him country. ~ O. B. McClinton | |
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Prince, in you I found a kindred spirit...Rest In Paradise. | |
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Prince, in you I found a kindred spirit...Rest In Paradise. | |
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Prince, in you I found a kindred spirit...Rest In Paradise. | |
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MickyDolenz said:
I'm not sure think a male singer wearing underwear & stockings would catch on as easily today with the mainstream and especially not on R&B/hip hop radio. I don't think the Adult R&B audience would accept him dressed like that either. Look at the big fuss a little while back about Jaden Smith wearing a dress and jokes about guys wearing "skinny jeans". The hotep type people who make videos like the Bruno Mars appropriation one will have a field day with theories about Hollywood people trying to emasculate black men by having them wearing a dress, makeup, and acting feminine (ig. Umar Johnson). Then there's Wendy Williams always trying to out celebrities on her TV show or saying they're "down low". People like Prince, Annie Lennox, & Boy George would likely be rejected by the modern mainstream audience if they were new acts now. Prince might get the Afropunk alternative crowd though. | |
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great points | |
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babynoz said:
I actually touched on what you were getting at in one of my earlier posts; about how we always talk about the change we'd like to see but nothing changes. That extends to society at large today but in relation to music, none of today's artists have the balls to buck the system and risk their fame; none are willing to take the risk and most only speak up when it's popular or convenient to do so. Even then it leads to nothing. We as music enthusiasts do play a role in this by supporting our favorite artists, something we neglect to do. We as the people could make a difference but that requires widespread unity, something we only seem to be preaching and not practicing. Even so, with how streaming is utilized it only serves the top 1% of artists; they're the ones who benefit from this system but at the expense of up and comers trying to climb the ladder. We can do our part and monetarily support our favorites but that can only go so far. It's funny how now we have a system where it seems music listeners have more power than ever and I've read articles that have implied or outright said that major labels dictated everything in the past. While that is true to an extent, I find it interesting how back in the "dictator" days we had more stars, bigger stars and more variety offered on a premium level than we do now where tastes have been narrowed by radio and streaming service playlists. [Edited 3/25/18 9:15am] | |
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Prince, in you I found a kindred spirit...Rest In Paradise. | |
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Going off topic to make a point, I am sitting here looking one million plus teens who never got the memo that they couldn't take on the gub'ment cowards and the arms manufacturers who control the NRA. That fight is a whole lot more important than this discussion but still..... Prince, in you I found a kindred spirit...Rest In Paradise. | |
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It's related because Prince's image & look he had at the time, would hinder his chances on becoming popular today, which might result in what you said about WB dropping him. They would have a hard time trying to market him to today's Top 40 audience. I wasn't really talking about the music. Prince could have made the same album as Adele, Beyoncé, or Justin Bieber, but the mainstream (at least in the US) probably would not accept him in order to become a superstar. Even in the late 1980s, some stores would not stock Lovesexy, and some people did not want to be seen owning an album with that cover, so the album did not sell that well in the US. Image is important in breaking an artist now, especially after MTV. If Bruno Mars was dressed like the Dirty Mind era Prince or wore a lot of makeup, it's unlikely Bruno would be a big thing now. He could have an audience, but not a big mainstream one. You can take a black guy to Nashville from right out of the cotton fields with bib overalls, and they will call him R&B. You can take a white guy in a pin-stripe suit who’s never seen a cotton field, and they will call him country. ~ O. B. McClinton | |
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"if you can't clap on the one, then don't clap at all" | |
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"if you can't clap on the one, then don't clap at all" | |
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How the music business works or Billboard doesn't really have anything to do with who the mainstream audience will accept or not. Billboard tracks what sells and/or airplay, but does not make anything popular. It's like the video the thread is about has nothing to do with Billboard. The lady in the video rejects Bruno because she thinks he is a "culture vulture" and that he is only popular because he's not black. People in the past have said the same thing about Elvis Presley and other white singers. So it's not a new thing, except now people can make videos and blogs about it. That's why I said the current mainstram audience is less likely to accept Prince or Boy George now like the one did in the 1980s. That comment had nothing to with Billboard, and I didn't mention it in that comment. Most of my commensts in this thread has to do with mainstream audiences, not about how the music business works. The Top 40/Hot 100 in Billboard is the mainstream chart. Billboard has a jazz chart and a classical chart, but I did not talk about those, because they're not the mainstream chart. So there is nothing wrong in what I said if I'm talking about the mainstream. Bruno is a mainstream act. You can take a black guy to Nashville from right out of the cotton fields with bib overalls, and they will call him R&B. You can take a white guy in a pin-stripe suit who’s never seen a cotton field, and they will call him country. ~ O. B. McClinton | |
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True, but it still took almost 20 years for this to happen after Columbine and decades after the rise of gun violence in general. Sometimes, it takes years and years of making enough people aware of problem in order to start the process of changing it. Most of those kids said they were never political active, but have a personal experience with gun violence forced them to action. That's often how it goes. There has to be a consensus of enough people to get things to change. I think talking about these issues is an important step to making change. | |
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MTV had a lot to do with the success of artists in the videos. Visuals were becoming just as important as the music. Artist needed a unique look to grab people's attention. MJ, Prince, Boy George, and Madonna had it. It's more than likely what drove the over the top fashion of the 80s. Even artists like Phil Collins and Bruce Springteen had a ton of charisma that made up for a lack of a unique look. In the age of social media, audiences want their artists to look more like them. They want a reflection of their own experience. There's more of a subtle line artists have to draw between being unique and coming off as too weird. [Edited 3/25/18 11:48am] | |
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Good point. | |
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Someone earlier in the thread mentioned Janelle Monáe. That might be a reason her music hasn't really blown up big. Erykah Badu was on the Tonight Show about a month or 2 ago and her hair was like Coolio. The video has been taken down on Jimmy Fallon's Youtube channel, but there were comments about her as being weird, and others saying they never heard of her. I think being weird is not really in now for a large audience. Maybe one factor is that a lot of schools have uniforms now, so everyone looks the same. There's less of a way to pick out the goth kids or the metalheads. The biggest selling modern artist is Adele, and I wouldn't say there is anything weird about her music or her image. Adele can appeal to a wider variety of people than Lady Gaga and her meat dress. There's always been the safe artists like The Carpenters, Barry Manilow, & Whitney Houston who were really popular and sold a lot of records. That's what Pat Boone was. Whitney sold a lot more than Grace Jones. Clive Davis gave Whitney adult contemporary style songs and a clean cut image. Even Madonna's 1980s music was mostly clean cut. She had a bad girl image, but not really a weird image. That might be why Cyndi Lauper's popularity didn't last that long, she had a kind of a weird goofy image and hung out with wrestlers. You can take a black guy to Nashville from right out of the cotton fields with bib overalls, and they will call him R&B. You can take a white guy in a pin-stripe suit who’s never seen a cotton field, and they will call him country. ~ O. B. McClinton | |
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Prince, in you I found a kindred spirit...Rest In Paradise. | |
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Yes your right...however, IMO this is not solely because of their label backing. There had to have been some general demand or interest for them to reach the heights of success and stardom that they did.
I feel your label backing point is more appropiate for the artists out today who imo have way more label backing than MJ, Madonna, Prince, etc ever had. What is impressive about the afromentioned is that despite the limited label support they had compared to today's pop stars, they were more popular and successful than the artists of today. This is largely because they were created by the people and there was a geniune interest in them. Most of the acts out now are products that manufactured by the industry and not stars created by the people. They get all this hype but when you look at the commercial receipts it doesn't match up. So no its not the same and commercial backing doesn't necessarily mean you have a large fanbase. | |
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Live 4 Love ~ Love is God, God is love, Girls and boys love God above | |
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