Ernie Smith is the editor of Tedium, which explores "the dull side of the internet." And he's on a mission to take a deep dive toward the absolute end of the long tail. One of these said missions found him exploring how innovative technology could improve funerals and final resting places.
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Foreverence also made a model recreation of Paisley Park, Prince's private estate and production complex in Chanhassen, Minnesota. The urn is on display in Paisley Park.
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"It's a very beautiful design. Clearly, a lot of work and a lot of love went into that design. It definitely doesn't fit the definition of what most people would consider an urn," Smith said.