So hear's the story...

First off I love Prince and I love this new book called "Lovemarks"

See, I'm in marketing and well, love marketing too...so I read this awesome book titled "Lovemarks" by Kevin Roberts (CEO of the largest ad agency in the world) and the premise of this body of work is from a marketing angle but is also from the angle of...LOVE.

The essences of the book is that LOVE is the future beyond brands. The key is to make your product or service a Lovemark - things, people, products that people LOVE. (i.e the iPod, Marilyn Monroe, Elvis, Starbucks) It's an amazing and insightful read and bad-ass to look at too!

So, this guy takes this Lovemark thing seriously and has a website dedicated to what people term as Lovemarks. So, I nominated guess who and they published it!>>>

http://www.lovemarks.com/index.php
http://www.lovemarks.com/...=1#Scene_1