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Macy's to open at 6 pm on Thanksgiving Day
21 Hours AgoCNBC.com
Get ready to finish your turkey and stuffing a few hours earlier this year. Macy's on Tuesday announced that it will open the doors to its full-line department stores at 6 p.m. on Thanksgiving Day, two hours earlier than last year. Although Macy's is the first to announce its Thanksgiving plans, it certainly won't be the last. In 2013, J.C. Penney, Wal-Mart, Target and others also opened their doors on the holiday. Macy's spokeswoman Holly Thomas said that last year, its flagship Herald Square store broke its record for a Thanksgiving weekend opening, with 15,000 people waiting at the doors. It was the first time the department store opened on Thanksgiving Day; in 2012, it opened at midnight on Black Friday.
Experts have stressed the importance of retailers catering to shoppers' desire to head to the mall when they finish Thanksgiving dinner. By opening early, companies can not only grab an early share of customers' wallets, but they can also build loyalty for the season—and perhaps get them to increase their budgets as the calendar gets closer to Christmas. The Thanksgiving shopping trend is only exacerbated by online. According to PwC's Holiday Outlook study, 49 percent of shoppers plan to browse online to research products and make purchases on Thanksgiving morning.
Thomas said the majority of the Thanksgiving Day shifts have already been filled voluntarily. She said the company received feedback last year that many of its employees "appreciated the opportunity to work on Thanksgiving so they could have time off on Black Friday," as well as the additional pay they receive for working a holiday. For any shift that begins on Thursday, employees will be paid time-and-a-half. Macy's announced last month that it will hire 86,000 seasonal workers this holiday, an increase of about 3.6 percent compared to 2013. Shopping the day after Thanksgiving used to be fun when I was younger but now, I just avoid shopping that whole weekend, period. Besides, the sales that particular weekend aren't even the BEST sales of the season. Sooner or later, all stores will be open for shopping on Thanksgiving day. [Edited 10/15/14 5:03am] I will forever love and miss you...my sweet Prince. | |
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I'm sure my niece will be working a lot that weekend (she's at Macy's). Knowing her, she will love every minute of it. We don’t mourn artists because we knew them. We mourn them because they helped us know ourselves. | |
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I know there will be a lot bitching about this on the Black Friday ads sites. As a shopper, I don't go out on Black Friday much any more. Nearly every deal I wanted has been available online anyway. Why bother with all that mess?
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Ex-Moderator | As long as it's profitable the stores will be open. If people stopped shopping it wouldn't.
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By St. Boogar and all the saints at the backside door of Purgatory! | |
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It's a small price to pay, though. We don’t mourn artists because we knew them. We mourn them because they helped us know ourselves. | |
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Shopping has replaced football as the Thanksgiving Sport. Good night, sweet Prince | 7 June 1958 - 21 April 2016
Props will be withheld until the showing and proving has commenced. -- Aaron McGruder | |
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I wont shop on Thanksgiving, Christmas, or New Years Day. I don't want the employees working on those days. If I forgot something-too bad-it can wait. 99.9% of everything I say is strictly for my own entertainment | |
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[Edited 10/20/14 12:56pm] Good night, sweet Prince | 7 June 1958 - 21 April 2016
Props will be withheld until the showing and proving has commenced. -- Aaron McGruder | |
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I already hate people so getting half trampled for worthless stuff does not appeal to me. | |
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Stymie said:I already hate people so getting half trampled for worthless stuff does not appeal to me. | |
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I hate you more sweetie! 99.9% of everything I say is strictly for my own entertainment | |
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We don’t mourn artists because we knew them. We mourn them because they helped us know ourselves. | |
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