From Billboard Bits...

Home Shopping Network (HSN) announced that its exclusive launch of Mary J. Blige's My Life fragrance shattered records for fragrance sales at the retail channel. Target Market News reports that, upon its July 31 debut, My Life sold 60,000 units in six hours of air time. Sales of the fragrance helped support Foundation of the Advancement of Women Now (FFAWN), a non-profit organization co-created by Blige. (Target Market News).

for Mary and the Charity. Let's hope it actually smells good, too. *cough*

Good on her!

Sooooooo....where did Prince go wrong with Get Wild and 3121? I never really followed those campaigns but I´ve read that his perfumes were not really that successful. Does it have to do with MJB being more popular among the younger target groups or did she just have a better strategy?

KoolEaze said:

Sooooooo....where did Prince go wrong with Get Wild and 3121? I never really followed those campaigns but I´ve read that his perfumes were not really that successful. Does it have to do with MJB being more popular among the younger target groups or did she just have a better strategy?

maybe it actually smells good

Very cool!

KoolEaze said:

Sooooooo....where did Prince go wrong with Get Wild and 3121? I never really followed those campaigns but I´ve read that his perfumes were not really that successful. Does it have to do with MJB being more popular among the younger target groups or did she just have a better strategy?

Prince's fragrances just seemed like vanity projects to me, with no one being interested unless they were part of his cul....er, um, I mean fan base.

Mary (who you have to consider is older now, married, with an aging female demographic),took her product straight to Home Shopping Network, were every celebrity is hawking their wares to celebrity licensed merchandise addicts. My mom is one of those people. She's never owned a Mary J. record in her life, but I betcha by the time Mary was done telling anecdotes about her life, pitching that perfume, sitting there looking pretty in perfect hair and make-up, my mom probably bought one of those perfumes ....to go right alongside her Suzanne Summers thighmaster, Sophia Loren sunglasses, Joan Rivers costume jewelry, Gorge Foreman grill, and Colin Cowie pick-a-decorative-home accessory

Lammastide said:

Good on her!

thank god that is what this thread is about

I thought she was sitting at home watching TV ordering stuff and broke a record

ZombieKitten said:

PurpleRighteous1 said:

ZombieKitten said:

thank god that is what this thread is about

I thought she was sitting at home watching TV ordering stuff and broke a record

I nearly thought what has this world come to!!!!

PurpleRighteous1 said:

ZombieKitten said:

thank god that is what this thread is about

I thought she was sitting at home watching TV ordering stuff and broke a record

Omg, co-

ZombieKitten said:

Lammastide said:

Good on her!

thank god that is what this thread is about

I thought she was sitting at home watching TV ordering stuff and broke a record

You're a silly one.

Cerebus said:

ZombieKitten said:

thank god that is what this thread is about

I thought she was sitting at home watching TV ordering stuff and broke a record

You're a silly one.

possibly, I'm also VERY ignorant about the news stories in your country.

Ottensen said:

KoolEaze said:

Sooooooo....where did Prince go wrong with Get Wild and 3121? I never really followed those campaigns but I´ve read that his perfumes were not really that successful. Does it have to do with MJB being more popular among the younger target groups or did she just have a better strategy?

Prince's fragrances just seemed like vanity projects to me, with no one being interested unless they were part of his cul....er, um, I mean fan base.

Mary (who you have to consider is older now, married, with an aging female demographic),took her product straight to Home Shopping Network, were every celebrity is hawking their wares to celebrity licensed merchandise addicts. My mom is one of those people. She's never owned a Mary J. record in her life, but I betcha by the time Mary was done telling anecdotes about her life, pitching that perfume, sitting there looking pretty in perfect hair and make-up, my mom probably bought one of those perfumes ....to go right alongside her Suzanne Summers thighmaster, Sophia Loren sunglasses, Joan Rivers costume jewelry, Gorge Foreman grill, and Colin Cowie pick-a-decorative-home accessory

Lemme know if your mom wants to get rid of that George Foreman grill

bboy87 said:

Ottensen said:

Prince's fragrances just seemed like vanity projects to me, with no one being interested unless they were part of his cul....er, um, I mean fan base.

Mary (who you have to consider is older now, married, with an aging female demographic),took her product straight to Home Shopping Network, were every celebrity is hawking their wares to celebrity licensed merchandise addicts. My mom is one of those people. She's never owned a Mary J. record in her life, but I betcha by the time Mary was done telling anecdotes about her life, pitching that perfume, sitting there looking pretty in perfect hair and make-up, my mom probably bought one of those perfumes ....to go right alongside her Suzanne Summers thighmaster, Sophia Loren sunglasses, Joan Rivers costume jewelry, Gorge Foreman grill, and Colin Cowie pick-a-decorative-home accessory

Lemme know if your mom wants to get rid of that George Foreman grill

I doubt it. She's pretty good with throwing out clothes (which is actually the stuff I want her to keep...for me..! ) but her kitchen gadgets...oh lawd, no. My mama still got her 1970's Hot Dogger and Hamburgeler down in the basement waiting to brushed off and used when we come home

ZombieKitten said:

Cerebus said:

You're a silly one.

possibly, I'm also VERY ignorant about the news stories in your country.

From me, that was a serious compliment. Own it!

Cerebus said:

ZombieKitten said:

possibly, I'm also VERY ignorant about the news stories in your country.

From me, that was a serious compliment. Own it!

you like silly? in that case thank you very much

"If you look at my life, you can buy this for $7.99."

ZombieKitten said:

Lammastide said:

Good on her!

thank god that is what this thread is about

I thought she was sitting at home watching TV ordering stuff and broke a record

Same here. I was thinking as I clicked, 'I wonder how much she dropped... 100k?'

Fauxie said:

ZombieKitten said:

thank god that is what this thread is about

I thought she was sitting at home watching TV ordering stuff and broke a record

Same here. I was thinking as I clicked, 'I wonder how much she dropped... 100k?'

that's what we get for living on the wrong side of the world

Timmy84 said:

"If you look at my life, you can buy this for $7.99."

Timmy84 said:

"If you look at my life, you can buy this for $7.99."