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Thread started 08/02/21 9:00am

MotownSubdivis
ion

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MTV turned 40 yesterday...

[img]https://64.media.tumblr.com/156f7f5f560810419b21ce222adf1822/b54d7a277a2a5cce-90/s640x960/64c7a1fb865904cc686e74ad102ecbaab9d417cc.jpg[/img]



As a 27 year old, I'm sure this won't hit me as much as it had most others on here.
[Edited 8/2/21 17:50pm]

P.S.
How do we insert images again? I don't see the tree icon.
[Edited 8/2/21 17:51pm]
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Reply #1 posted 08/02/21 12:22pm

Marrk

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But it really died in it's teenage years.

Yeah, we'll, we'll try to imagine what silence looks like.
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Reply #2 posted 08/02/21 1:00pm

Empress

Marrk said:

But it really died in it's teenage years.



You're right Marrk. It had some great videos, music and interviews, but after a few years it became nothing but crappy shows for Tweens and teenagers. I haven't watch it in 25 years. Same thing for the Canadian show Much Music.
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Reply #3 posted 08/02/21 1:54pm

alphastreet

Good for emptyv
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Reply #4 posted 08/02/21 3:59pm

lastdecember

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MTV has not had any relevance in almost thirty years, they are a joke. The fact they still have those award shows and people take it serious is a joke.


"We went where our music was appreciated, and that was everywhere but the USA, we knew we had fans, but there is only so much of the world you can play at once" Magne F
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Reply #5 posted 08/02/21 4:50pm

MotownSubdivis
ion

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alphastreet said:

Good for emptyv

Good one.

Not being sarcastic either.
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Reply #6 posted 08/02/21 4:54pm

MotownSubdivis
ion

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lastdecember said:

MTV has not had any relevance in almost thirty years, they are a joke. The fact they still have those award shows and people take it serious is a joke.

I'll never understand why the VMAs still exist in this era. There hasn't been any reason to watch since the 2000s and there's only been less and less on top of that every year, less and less people watch every year, the few people that do bother to tune in still are moved less and less by the stunts they pull... I simply don't get the point of the VMAs in the age of YouTube and streaming.

This article was published after the 2014 VMAs but it still holds up in a lot of ways almost 7 years later:
https://www.huffpost.com/..._b_5710523
[Edited 8/2/21 17:48pm]
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Reply #7 posted 08/02/21 5:08pm

alphastreet

MotownSubdivision said:

alphastreet said:

Good for emptyv

Good one.

Not being sarcastic either.


Aw thanks, you’re too kind
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Reply #8 posted 08/03/21 3:27pm

MotownSubdivis
ion

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alphastreet said:

MotownSubdivision said:


Good one.

Not being sarcastic either.


Aw thanks, you’re too kind
I mean, it is accurate. MTV has been empty for most of its existence.
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Reply #9 posted 08/03/21 3:41pm

kitbradley

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Same with BET and VH1. All 3 networks went to hell in a hand basket when the public at large stopped caring about music and reality TV kicked in.
[Edited 8/3/21 15:42pm]
"It's not nice to fuck with K.B.! All you haters will see!" - Kitbradley
"The only true wisdom is knowing you know nothing." - Socrates
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Reply #10 posted 08/03/21 4:13pm

alphastreet

I don’t think people stopped caring about music, just not good music
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Reply #11 posted 08/03/21 6:25pm

MotownSubdivis
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Labels certainly stopped caring about grooming their artists to make the best music they can. It's all boardroom driven, more than it's ever been, like pretty much every form of mainstream entertainment now.
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Reply #12 posted 08/03/21 7:49pm

alphastreet

MotownSubdivision said:

Labels certainly stopped caring about grooming their artists to make the best music they can. It's all boardroom driven, more than it's ever been, like pretty much every form of mainstream entertainment now.


Yes, it became so focused on image and reality tv
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Reply #13 posted 08/04/21 4:37am

lastdecember

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MotownSubdivision said:

lastdecember said:

MTV has not had any relevance in almost thirty years, they are a joke. The fact they still have those award shows and people take it serious is a joke.

I'll never understand why the VMAs still exist in this era. There hasn't been any reason to watch since the 2000s and there's only been less and less on top of that every year, less and less people watch every year, the few people that do bother to tune in still are moved less and less by the stunts they pull... I simply don't get the point of the VMAs in the age of YouTube and streaming. This article was published after the 2014 VMAs but it still holds up in a lot of ways almost 7 years later: https://www.huffpost.com/..._b_5710523 [Edited 8/2/21 17:48pm]

Exactly. I mean award shows in general are a waste of time now, they have turned into nonsense where the artists get up there and they say who think should have won, so if the artists want to just award each other why go through this glorified expense of a show that consistently gets bad ratings. Now MTV I mean that is the running joke on how a network can have awards for videos it doesnt even show. It would be like FOX news giving out awards to their favorite liberal hosts, its just not existing. In general I don't really see the use for them, MTV still is trying to keep their tradition of mattering but I think the MTV award shows died early to mid 90's, once they became all about MTV real world and they started bringing in all the shows like "Im a teenage mom, or I slept with the babysitter" shit or MTV Cribs, I mean if people think the 80's was the ME generation and decade, what the hell was MTV Cribs? Hey come look at what i waste my money on, similar to the Lifestyles of the Rich and Famous, and people in the industry wonder why they are viewed as "elite" to others, well just watch shows like that.


"We went where our music was appreciated, and that was everywhere but the USA, we knew we had fans, but there is only so much of the world you can play at once" Magne F
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Reply #14 posted 08/09/21 3:54am

jfenster

And yet they canned THAT METAL SHOW
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Reply #15 posted 08/09/21 6:30am

PatrickS77

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lastdecember said:

MotownSubdivision said:

lastdecember said: I'll never understand why the VMAs still exist in this era. There hasn't been any reason to watch since the 2000s and there's only been less and less on top of that every year, less and less people watch every year, the few people that do bother to tune in still are moved less and less by the stunts they pull... I simply don't get the point of the VMAs in the age of YouTube and streaming. This article was published after the 2014 VMAs but it still holds up in a lot of ways almost 7 years later: https://www.huffpost.com/..._b_5710523 [Edited 8/2/21 17:48pm]

Exactly. I mean award shows in general are a waste of time now, they have turned into nonsense where the artists get up there and they say who think should have won, so if the artists want to just award each other why go through this glorified expense of a show that consistently gets bad ratings. Now MTV I mean that is the running joke on how a network can have awards for videos it doesnt even show. It would be like FOX news giving out awards to their favorite liberal hosts, its just not existing. In general I don't really see the use for them, MTV still is trying to keep their tradition of mattering but I think the MTV award shows died early to mid 90's, once they became all about MTV real world and they started bringing in all the shows like "Im a teenage mom, or I slept with the babysitter" shit or MTV Cribs, I mean if people think the 80's was the ME generation and decade, what the hell was MTV Cribs? Hey come look at what i waste my money on, similar to the Lifestyles of the Rich and Famous, and people in the industry wonder why they are viewed as "elite" to others, well just watch shows like that.


Agreed. Though I have to say, I kinda liked MTV Cribs. Nevermind the fact that it is pure showing off of what these people bought with the money we gave to them. It was better than Real world or Singled out though.

[Edited 8/9/21 6:31am]

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Reply #16 posted 08/13/21 12:25pm

thesoulbrother

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I'm 46 and I can honestly say that I remember when MTV debuted back in 1981; I was 6. I credit MTV for opening my little world to a plethora of music. I remember seeing the Clash, Billy Squier, Michael Jackson, Prince, and Golden Earring. MTV used to be so cutting edge but as the years flew by, the station lost it's way. I hate to say it but MTV is a joke now. VMA's? Please. Call it something else but it's far from Music Television.

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Reply #17 posted 08/18/21 3:18pm

Dalia11

A great video show, I watched often!
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Reply #18 posted 08/19/21 12:16pm

TonyVanDam

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lastdecember said:

MTV has not had any relevance in almost thirty years, they are a joke. The fact they still have those award shows and people take it serious is a joke.

.

If you have Direct TV or Dish, there is MTV Classic. At least that channel has that old-school MTV feel to it since it shows 80s & 90s music videos.

.

But it's also kind of sad in a way, because I can watch most of those same videos anytime I want on YouTube, which makes MTV Classic as irrelevant as MTV itself.

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Reply #19 posted 08/19/21 5:11pm

SoulAlive

I remember when I first starting watching MTV.We got cable TV in the spring of ‘82.We turned on MTV and I noticed they kept showing this commercial: “this Friday night,we will have the world premiere of the new Go Go’s video,“Vacation”! biggrin this was back in the days when a new video premiere was a big deal.
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Reply #20 posted 08/19/21 5:15pm

SoulAlive

It’s a shame what happened to MTV.As the 80s wore on,music became less important to them.They started coming up with all these stupid shows that had nothing to do with music,smh.By the mid-90s,I stopped watching.

But for a while in the early-to-mid 80s,MTV was a lot of fun.
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Reply #21 posted 08/20/21 8:25am

MotownSubdivis
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I think it's worth noting that to this day, the MTV brass still dip, dodge, deflect and deny the network's original racist premise.

Les Garland (MTV's executive VP and head programmer) is the most notorious culprit. The excuses he pulls out his ass to save face are hilarious in their stupidity.
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Reply #22 posted 08/20/21 9:19am

vainandy

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Which means around 10 years of music and 30 years of bullshit.

Andy is a four letter word.
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Reply #23 posted 08/20/21 9:26am

vainandy

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kitbradley said:

Same with BET and VH1. All 3 networks went to hell in a hand basket when the public at large stopped caring about music and reality TV kicked in. [Edited 8/3/21 15:42pm]

Even when music turned to bullshit, VH1 tried to hang on for dear life longer than the other two with creative ways of showing music such as "8 Track Flashback" and airing old episodes of "American Bandstand", "Solid Gold", "The Midnight Special", and "Don Kirshner's Rock Concert". But by the 2000s, even VH1 had turned to bullshit also.

Andy is a four letter word.
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Reply #24 posted 08/20/21 9:36am

vainandy

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SoulAlive said:

I remember when I first starting watching MTV.We got cable TV in the spring of ‘82.We turned on MTV and I noticed they kept showing this commercial: “this Friday night,we will have the world premiere of the new Go Go’s video,“Vacation”! biggrin this was back in the days when a new video premiere was a big deal.

We never got it in my area until around 1984 and when it first popped up, it must have been a premium channel because it came across on the dial with a scrambled signal like HBO. You could hear it but the picture was scrambled. They had free weekends sometimes when the channel would be unscrambled but I watched most of my videos in those days from "Friday Night Videos" on NBC and "Night Tracks" which used to air all night on Fridays and Saturdays on WTBS.

.

.

.

[Edited 8/20/21 9:37am]

Andy is a four letter word.
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Reply #25 posted 08/20/21 11:07am

Cinny

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MotownSubdivision said:

I think it's worth noting that to this day, the MTV brass still dip, dodge, deflect and deny the network's original racist premise. Les Garland (MTV's executive VP and head programmer) is the most notorious culprit. The excuses he pulls out his ass to save face are hilarious in their stupidity.


Read the book "I Want My MTV" and the situation makes some sense. There was no channel like MTV before, and the people who worked on it were all used to segregated radio formats. They wanted to target a market of rock listeners and areas of the states that wouldn't have had the market for a black radio station. Prince and others proved them wrong. Rick James was understandably mad they didn't support 1981's Street Songs.

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Reply #26 posted 08/20/21 11:13am

Cinny

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Marrk said:

But it really died in it's teenage years.

When it comes to music, didn't we all? wilted

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Reply #27 posted 08/20/21 5:35pm

TonyVanDam

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vainandy said:

Which means around 10 years of music and 30 years of bullshit.

.

THAT!^ lol nod

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Reply #28 posted 08/21/21 6:33am

MotownSubdivis
ion

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Cinny said:



MotownSubdivision said:


I think it's worth noting that to this day, the MTV brass still dip, dodge, deflect and deny the network's original racist premise. Les Garland (MTV's executive VP and head programmer) is the most notorious culprit. The excuses he pulls out his ass to save face are hilarious in their stupidity.


Read the book "I Want My MTV" and the situation makes some sense. There was no channel like MTV before, and the people who worked on it were all used to segregated radio formats. They wanted to target a market of rock listeners and areas of the states that wouldn't have had the market for a black radio station. Prince and others proved them wrong. Rick James was understandably mad they didn't support 1981's Street Songs.

I actually own the book and have read that section many a time.

I can understand that radio background but I don't buy it. The way they went about defending it despite even some within the network's walls and many music people outside them calling out these practices made the MTV brass look a certain way. I always refer to how Bob Pittman and Garland talk about the Billie Jean situation VS how nearly everyone else in the know does. That and how Garland exaggerates the explicit nature of Rick's "Super Freak" video to justify why it wasn't aired.

The number one excuse at the time was "Black artists don't have videos for us to air!" which while obviously less than those of white artists were still plenty yet outside of an arbitrary select few, they wouldn't play all the videos there actually were of black artists ("Most videos from black artists weren't anything special", they'd say). Some of those excluded acts made music that was closer to rock the network claimed to be about (another flimsy excuse) than those of the new wavers and white pop acts whose videos they DID air.

To go from the 70s where unfiltered black music (funk, R&B/soul, disco) was super popular to launching this new channel which ostracized those very acts who were regularly residing in the top reaches of the chart the previous decade and the many new ones on the rise or entering their prime was not a good look. Disco Demolition Night was still affecting the charts when MTV launched, but instead of going against the grain, they went with the flow and contorted themselves at all angles to justify it.
[Edited 8/21/21 6:37am]
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Reply #29 posted 08/21/21 6:26pm

SoulAlive

vainandy said:

SoulAlive said:

I remember when I first starting watching MTV.We got cable TV in the spring of ‘82.We turned on MTV and I noticed they kept showing this commercial: “this Friday night,we will have the world premiere of the new Go Go’s video,“Vacation”! biggrin this was back in the days when a new video premiere was a big deal.

We never got it in my area until around 1984 and when it first popped up, it must have been a premium channel because it came across on the dial with a scrambled signal like HBO. You could hear it but the picture was scrambled. They had free weekends sometimes when the channel would be unscrambled but I watched most of my videos in those days from "Friday Night Videos" on NBC and "Night Tracks" which used to air all night on Fridays and Saturdays on WTBS.

I loved 'Night Tracks'! biggrin

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