This was my favorite song by them but then again, I was only 9 or 10 when this came out.

According to the comments on the video, tihs was really just a karaoke version of the Ohio Express's recording of the song but I don't know.

The Ohio Express. Interestingly enough, the three songs that came up for them were "Yummy Yummy", "Chewy Chewy" and "Gimme Gimme". LOL, I see a pattern.

RodeoSchro said:

The Ohio Express. Interestingly enough, the three songs that came up for them were "Yummy Yummy", "Chewy Chewy" and "Gimme Gimme". LOL, I see a pattern.

A lot of these songs had to do with producers/writers Jerry Kasenetz and Jeff Katz.

Interesting.

Ohio Express and the 1910 Fruitgum Co. were two of the leading late-'60s bubblegum rock groups. Under the aegis of producers Jerry Kasenetz and Jeff Katz, both of these rather anonymous bands surfaced repeatedly on the late-'60s pop charts for Buddah Records, spearheading the bubblegum rock craze. With Joey Levine taking the vocals on their early hits, The Ohio Express roared up in 1968 with "Yummy Yummy Yummy" and "Chewy Chewy," a pair of million-sellers. Future 10CC leader Graham Gouldman fronted the Express on their final chart bow in 1969, "Sausalito (Is the Place to Go)."

At the same time, another Kasenetz-Katz discovery, New Jersey's 1910 Fruitgum Co., was bubbling over with the obnoxiously catchy "Simon Says," "1, 2, 3, Red Light," and "Indian Giver," another gold record triumvirate. Like their labelmates, their mercurial chart run was history before 1969 was over.

~ Bill Dahl, All Music Guide

MickyDolenz said:

RodeoSchro said:

The Ohio Express. Interestingly enough, the three songs that came up for them were "Yummy Yummy", "Chewy Chewy" and "Gimme Gimme". LOL, I see a pattern.

A lot of these songs had to do with producers/writers Jerry Kasenetz and Jeff Katz.

Yeah, I just saw that! What else did those guys have a hand in?

RodeoSchro said:

MickyDolenz said:

A lot of these songs had to do with producers/writers Jerry Kasenetz and Jeff Katz.

Yeah, I just saw that! What else did those guys have a hand in?

They produced other acts (rumored to be studio musicians, and not real bands), but 1910 Fruitgum Company was the only one who had any popularity. Here's a good book about that era.

Here a couple more Kasenetz/Katz related hits. Some songs weren't actually produced by them (like Gimme Gimme Good Lovin') but other guys under their Super K Productions.

Here's a thread with other bubblegum tunes.

http://prince.org/msg/8/364473