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Hmmmm CARP bombshell:
LIBRARIAN OF CONGRESS SET WEBCAST ROYALTY RATES BASED ON YAHOO! DEAL THAT WAS DESIGNED TO REDUCE COMPETITION AND HURT SMALL WEBCASTERS Broadcast.com founder Mark Cuban tells "RAIN: Radio And Internet Newsletter" about the strategy behind the RIAA license that Billington used as template for the industry CHICAGO (6/24/02): The voluntary royalty deal between Yahoo! and the RIAA that the Librarian of Congress announced as his template for the entire industry last week was a deal crafted by Yahoo! to shut out small webcasters and decrease competition, Broadcast.com founder and Dallas Mavericks owner Mark Cuban revealed to "RAIN: Radio And Internet Newsletter" in an article published today. Although he had left the company by the time the deal was signed, Cuban explained that the deal he originally helped put together conceded a high royalty price to avoid a "percentage-of-revenue" royalty rate. By doing this, Cuban explains, he hoped that low-revenue webcasters would be unable to compete against the well-funded Yahoo! Cuban also explains that he wanted a "per-stream" deal because he intended to use "multicasting" technology to serve multiple listeners with a single stream, thus paying royalties to the RIAA on only the initial streams. The thinking behind the deal structure, Cuban explains below, was that smaller webcasters, who would be unable to afford to webcast on their own under such terms (because of the fixed rates), would be compelled to use the services of well-funded aggregators like the Yahoo! Broadcast service. Cuban sold his network of streaming broadcasters, Broadcast.com, to Yahoo! in August 1999, for a reported $5.7 billion. BOTH THE CARP AND BILLINGTON USED THE YAHOO! DEAL AS THEIR TEMPLATE FOR THE ENTIRE INDUSTRY On Thursday (6/20), Librarian of Congress James Billington set royalty rates for webcasters, retroactively to October 1998 and continuing through year-end, based primarily on the terms of that Yahoo!/RIAA deal. The royalty rate of $.0007 (7/100th of a cent) per song per listener is currently greater than 100% of industry advertising revenues and thus will bankrupt most of the smaller webcasters and drive broadcasters' streams off the Internet, many observers believe. Most webcasters had expected a royalty rate expressed as a percentage of their revenues, as this is the case for the royalty that broadcasters and webcasters pay composers and as is the precedent in almost all other countries. The final deal between Yahoo! and the RIAA was the sole "marketplace deal" upon which the webcast royalty rate was based, both in the CARP (Copyright Arbitration Royalty Panel) recommendation last February and the Librarian of Congress's final decision on Thursday. RAIN PUBLISHER HANSON: "IF I WERE A CONGRESSMAN, I'D BE FURIOUS AT THE ARBITRATORS AND THE LIBRARIAN" In an accompanying analysis piece, RAIN publisher Kurt Hanson, a radio industry veteran, noted, "Whereas Congress instructed the Librarian and the CARP to set a rate based on what a willing buyer and willing seller WOULD pay, taking into account several different criteria, both the CARP and Billington set a rate based almost exclusively on what one grudging seller and one atypical buyer DID pay, taking almost none of the other criteria into account." Hanson continued, "If I were a Congressman, I'd be FURIOUS right now: In setting a statutory license designed to encourage the growth and diversity of a new industry, the arbitrators and the Librarian ignored Congress's instructions and used the terms of a deal that was specifically constructed to have the opposite effect!" | |
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