Variety reports...

Morgan Spurlock, a documentary filmmaker who captured his own psychological and physical symptoms from eating McDonald’s every day for a month in the Oscar-nominated 2004 feature “Super Size Me,” died Thursday in upstate New York due to complications of cancer. He was 53.

Spurlock’s family confirmed his death.

“It was a sad day, as we said goodbye to my brother Morgan,” says Craig Spurlock, who worked with his brother on several projects. “Morgan gave so much through his art, ideas and generosity. Today the world has lost a true creative genius and a special man. I am so proud to have worked together with him.”

Spurlock rose to prominence for “Super Size Me,” in which he conducted an experiment involving consuming only food from McDonald’s for a 30-day stretch. The rules also included the stipulation that Spurlock could not refuse the “super-size” option if prompted during the transaction. The filmmaker also exercised less to match the average American’s physical activity. By the end of the experiment, Spurlock claimed that he gained 25 pounds and suffered from depression and liver dysfunction.

The restaurant idiots really lied about his research.

[Snip * luv4u]