'Ho White and the Seven Dwarves' beer advert angers Disney

A beer advertisment featuring a ranchy version of Snow White has reportedly raised the ire of Disney.



The x-rated advertisement, for Jamieson's Raspberry Ale, depicts the fairytale heroine blowing smoke rings while lying in bed with seven semi-clad dwarves.

In this Disney dystopia, Snow White has been renamed "Ho White", while the loveable dwarves Sleepy, Happy and Doc are rebranded Filthy, Smarmy and Randy - supposedly to represent different types of drinkers.

Campaign creators The Foundry claimed the idea was to convince Australian drinkers that the fruit-flavoured beer was "anything but sweet".

However, the advertisement has reportedly angered Disney, the entertainment giant which licenses Snow White.

The Foundry said it had had "a little bit of contact" with Disney over the issue, according to Sydney's Daily Telegraph newspaper.

The Foundry's website had featured pictures of "Ho White" but links to the campaign appeared to have been disabled and the campaign's official website, anythingbutsweet.com, could not be accessed.

Australia's Food Week website speculated that this may be due to a copyright infringement.

Disney, which released the famous animated Snow White feature in 1937, was not immediately available for comment.

However, it is unlikely that the company, which runs the family-friendly Disney theme parks and is known for its cartoon feature films aimed at children, would agree to Snow White's image being used to sell beer.

http://www.telegraph.co.u...isney.html

well done!

love it.

lawd...

Oh why the hell not! Go Ho White!!

Although this immediately made me think of the Little Britain sketch with Ivanka

fruit flavoured beer?

Snow White was around long before Disney, though. I wonder if it has to do with the characterization...

I'd buy that beer now. Midget porn is my favourite porn. Hell, that's half the reason I joined this site.

CarrieMpls said:

exactly

mcmeekle said:

omg

Grumpy there reminds me of Sean Connery.

Honey said:

he wanted that booty shaken and stirred.

Greedy Grumpy.

Cuddles said:

yea but they own it

sneezys delerious with joy ..

Snow White and the Seven Dwarves was written way before disney got to it...