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November 5, 2008

Lingerie maker Lucia Lorio says her new design targets the modern, techno-savvy woman, but the GPS-equipped 'Find Me If You Can' line has raised the hackles of feminists who call it a 21st-century chastity belt.

The lingerie combo consists of lace bodice, bikini bottom and faux pearl collar, with the GPS device visibly nestled in the see-through part of the bodice next to the waist.




"This collection... is a wink to women and a challenge to men because even if she gives him the password to her GPS, she can always turn it off," Ms Lorio said.

"She can be found only if she wants to. It's not a modern chastity belt. Some men think they can keep tabs on their girlfriends with it, but they're wrong," she added.

Unconcerned over the controversy her new collection has raised, Ms Lorio is also dismissive of the global financial crisis and its adverse impact on luxury item sales.

The GPS lingerie retails from a cool $US800 with a standard GPS, to $US1,100 with a more advanced model.

So how many has she sold?

Lorio admits to selling only a few so far, but is full of optimism for the future.

"Some women are now interested in buying it for protection," she said, adding that in a violence-prone country like Brazil her GPS lingerie should soon be selling briskly.

That would definitely add a little risque fun.....hide n seek with benefits....

I don't think I would ever want this

sorry

Flowers2 said:

why

I want one that gives me turn by turn directions, like the ones they have in cars. It would be great because I get lost all the time.

At first this sounded totally ridiculous - but now I think this could be fun. A day of chasing your wife or GF around town knowing what she's wearing underneath. Maybe chase her to a darkened theater.

Not a bad novelty.

Why, why, why would any woman want one of these??